The Pitfalls of Direct M365 Purchases: Why Companies Should Think Twice

In the ever-evolving world of business tech, Microsoft 365 (M365) has become a go-to for many Aussie organisations, offering a suite of powerful tools for productivity and collaboration. But when it comes to buying these licences, the decision isn’t always a straightforward one. While buying directly from Microsoft might seem like the way to go, and resellers like GoDaddy offer convenience, there are potential drawbacks that Aussie companies should mull over.

Pros of Direct Purchase from Microsoft:

  1. Reliability and Trustworthiness: Buying straight from Microsoft ensures the legitimacy of the software and minimises the risk of running into counterfeit or unauthorised versions. This is crucial for keeping a secure and compliant IT environment.
  2. Direct Support and Updates: Microsoft provides direct customer support for users who purchase M365 licences directly from them. This ensures quick access to assistance and the latest updates, making for a smoother user experience.
  3. Customisation and Scalability: Direct purchases offer more flexibility in terms of customising licence plans and scaling the subscription according to the specific needs of the organisation. This adaptability is essential for Aussie businesses with varying requirements.


Cons of Direct Purchase from Microsoft:

  1. Cost Considerations: While Microsoft’s pricing may seem competitive, it’s important to evaluate the long-term costs. Depending on the size and needs of the organisation, alternative providers or resellers may offer more cost-effective solutions, including bundled services.
  2. Limited Personalised Support: Microsoft’s customer support, while readily available, might lack the personal touch that some Aussie organisations desire. Smaller businesses, in particular, may benefit from a more tailored support experience offered by specialised resellers.
  3. Complex Licensing Models: Microsoft’s licensing models can be complex and challenging to navigate. Without careful consideration, Aussie organisations may end up with unnecessary features or insufficient resources, impacting both efficiency and budget.


Pros of Reseller Purchase (e.g., GoDaddy):

  1. Convenience and Integration: Resellers like GoDaddy often provide a one-stop-shop experience, allowing Aussie businesses to manage various aspects of their online presence in a unified platform. This can simplify processes and enhance overall efficiency.
  2. Additional Services and Bundles: Resellers may offer additional services and bundles that complement M365 subscriptions. These can include domain registration, website hosting, and other business solutions, providing added value for Aussie customers.
  3. Personalised Support: Smaller resellers may offer more personalised customer support, understanding the unique needs of their Aussie clients. This can be particularly advantageous for businesses seeking a more hands-on and attentive approach to their IT requirements.


Cons of Reseller Purchase (e.g., GoDaddy):

  1. Potential for Higher Costs: While resellers can offer convenience, they may also charge higher prices for M365 subscriptions compared to direct purchases from Microsoft. Aussie companies must carefully evaluate the total cost of ownership before committing to a reseller.
  2. Limited Direct Control: Using a reseller may result in less direct control over the M365 subscription, potentially causing delays in implementing changes or accessing specific features. This lack of control may hinder adaptability to evolving business needs.
  3. Dependence on Third-Party Infrastructure: Relying on a reseller means relying on their infrastructure and services. If the reseller experiences technical issues or goes out of business, it could have a direct impact on the functionality and availability of M365 services for the end user.


Choosing where to purchase Microsoft 365 licences involves weighing the pros and cons of both direct and reseller options. While direct purchases offer reliability and customisation, resellers provide convenience and additional services. Aussie businesses must carefully assess their specific needs, budget constraints, and the level of control they require over their M365 subscriptions before making a decision.